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Tag Archives: online marketing

ABA adopts policies on online marketing, technology, data

The American Bar Association adopted new ethical guidelines for lawyers regarding online marketing and staying aware of current technology at its annual meeting this month. The ABA House of Delegates also approved a policy requiring law schools to provide detailed ...

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Going mobile: Legal marketers discover QR codes

Where web advertising was once the frontier of the marketing industry, more and more tech-savvy consumers have migrated to a newer form of technology. Mobile devices, such as smartphones and tablet computers, have changed the way we access the Internet by allowing us to take the web on the go. Marketers, including those who work for law firms, are looking to deliver their messages to the mobile web-surfing crowd via QR codes.

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