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Marketing with social media: what’s your plan?

Various social media, such as LinkedIn, Facebook and Twitter, have attracted a dedicated following among small firm and solo lawyers trying to market themselves. But most lawyers have not developed a coherent strategy for using social media. Here are five questions lawyers should ask themselves about their social media strategy.

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The dangers of online networking

Attorneys are being urged to go online to find clients more than ever before. But Michael P. Downey, a partner at Hinshaw & Culbertson in St. Louis who focuses his practice on ethics (and is an author of the blog The Ethical Quandary), urges caution when participating in online social networking sites.

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