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Tag Archives: law firm marketing

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How to turn your firm into a media magnet

Being featured, quoted, or profiled by various publications, appearing on radio talk shows or being interviewed on television can be an enormous boost to your credibility. Since most of you won't have clients whose story automatically brings the press to your door, you must learn how to attract the attention of the press on your own. All it takes is creativity, patience and persistence.

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Marketing with social media: what’s your plan?

Various social media, such as LinkedIn, Facebook and Twitter, have attracted a dedicated following among small firm and solo lawyers trying to market themselves. But most lawyers have not developed a coherent strategy for using social media. Here are five questions lawyers should ask themselves about their social media strategy.

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